Monday, December 31, 2012

Breyers Blasts! Oreo Birthday Blast

It's December 31 and this post is to celebrate this first year of Ephemeral Noms and the last day of Oreo's 100th anniversary year, 2012.

Oreo got all that it could out of its commemorative Birthday Oreo iteration that came out over a year ago.  As late as this summer there could be seen in stores a collaboration between Oreo and Breyers called Breyers Blasts! Oreo Birthday Blast ice cream.

What this stuff amounts to is an overly complicated cake batter ice cream... and it didn't need to be that way.  Even though it's easy to understand that the cake-flavored vanilla creme of the Birthday Oreo is the centerpiece of the whole snack, I feel they gave it just a bit too much presence in this ice cream.  It might even be that the presence of this Oreo creme makes the mix a bit sweeter than you may expect, but it's barely noticeable.  I wish there were a bit more cookie crumbs in the mix, and perhaps even a bit less cake-flavored creme.

This stuff is good, but I'm not sure it's preferable (or appreciably different) than an average cake batter ice cream.

Breyers Blasts! Oreo Birthday Blast: - Good
Original Breyers Natural Vanilla(for comparison): - Good


  1. Wasn't there already an Oreo ice cream?

  2. Yes, but I don't think it was cross-branded... but I could be wrong. I think they cross-brand with Reese's.