Thursday, April 18, 2013

Doritos Jumpin' Jack


Doritos rolled out another limited edition flavor along with their continually-iterated Sour Cream & Onion.  This newbie is called Jumpin' Jack, and it has its own branded emblem and everything!

Let's face it: pepper jack cheese is freaking delicious, so much so that it should be incorporated to all of our favorite foods; it was simply a matter of time until this product was created.  Granted, Doritos already has several examples of its attempts in combining cheese, chiles, and spices (as does Cheetos and Fritos, for that matter), so this really isn't a new idea.

Whatever they changed this time, they got it right.  The flavor powder dusting on the chips looks lite, but these pack as much flavor as any Doritos mainstay.  Put a bit too simply, these taste like a spicy combination of the brand's flagship flavors Nacho Cheese and Cool Ranch.  I actually crushed a handful of both the former and the latter and ate it with a spoon out of a bowl to see how right I was, and I wasn't far off.

The lady of the house commented that the cheese in the mix tasted a bit like plastic cheese.  I think that's her way of articulating the difference between this snack's light, young, and overly-creamy cheese flavor, as opposed to the fairly aged flavor of Nacho Cheese's seasoning.  And this cheese character invokes Monterey Jack surprisingly well.

Said creaminess on the tongue is cut by "spices"-- like onion, garlic, cumin, maybe coriander-- and chile, most of which is clearly jalapeno.  It doesn't get more complicated than that and there's not much more to say, but the balance in the seasoning is immaculate.  You'll keep reaching for these until they're gone.

These are just a hair away from 4-NOMs.


Doritos Jumpin' Jack:- Great
Original Doritos Nacho Cheese(for comparison):-Great

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