Cool Blue Cherry has more than meets the eye. The sip starts with simple sweet cherry, which is a bit off-putting due to the blue color. The sweetness, however, is tempered with an additional tang/sourness that isn't found in the normal line of Gatorades. But then comes an additional note afterward, which I swear is pineapple. It's a strange combination, but the overall tone of the drink is more tropical than simply cherry cough syrup, like I was expecting.
It's simple, well-executed, and surprising.