Thursday, September 5, 2013

Fudge Covered Ritz



Our final late-summer post about a product from last winter.  Ritz decided to cover their crackers with fudge.  Not a bad idea, right?

Ritz is mostly regarded as a savory product, but because it's really only butter and flour, it can definitely act as a sweet one as well, and that's the tack that Nabisco is trying to take here.  I went in with high hopes, but I ended up disappointed.  The entire draw of Ritz, it's buttery and toasted flavor, are undetectable when paired with the mouthful of chocolate that accompanies it.  In turn, its crunch is more or less dampened by the rubbery snap of the coating as well, which itself is nice, but the two textures don't pair extremely well.  In fact, the texture very much reminds me of LU Petit Écolier cookies, but not quite as good.

For a more interesting take on the potential of sweet Ritz crackers, I would guide you to the Honey Wheat variety, which is sold year round.


Fudge Covered Ritz:- Good
Original Ritz(for comparison):- Great

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